On Mercredi, Gotham FC announced a landmark multiyear partnership with Panini America, marking the first-ever club-level trading card deal within the National Women’s Soccer League (NWSL). This agreement follows Panini’s exclusive acquisition of trading card rights for the league earlier this year, signaling a significant push to expand collectible offerings tied to women’s professional soccer in the United States.
The collaboration will encompass joint marketing campaigns alongside unique in-stadium activations designed to engage fans directly. Panini’s presence was already felt at last week’s record-breaking Queens Classique held at Citi Field, where the company supported the event on-site. Moving forward, Panini plans to create a range of collectibles centered exclusively on the Gotham FC roster, integrating player imagery and club branding into their products.
Gotham FC Players Set to Feature on Panini Soccer Cards
The partnership arrives at an exciting moment for Gotham FC, a team boasting a roster filled with high-profile talent and recent success. The club has secured the NWSL championship title twice since 2023, showcasing their dominance in the league. Key figures such as USWNT midfielder Rose Lavelle, defender Emily Sonnett, and forward Jaedyn Shaw will be among the featured athletes immortalized on Panini’s collectible cards. Additionally, international stars like Sam Kerr and Esther González enhance the squad’s global appeal.
Panini’s tradition of soccer collectibles dates back to 1970 with their iconic FIFA World Cup sticker collections. This new agreement represents the company’s first venture into producing trading cards specifically for U.S. women’s professional soccer at the club level, expanding their legacy into fresh territory and offering fans a tangible connection to their favorite players and teams.